A beautiful little video that I stubbled across on YouTube today.
Infographics
I do love these Infographics. For someone like me who likes nothing better than some good old stats (mixed in with lovely graphs and pictures) they are perfect. Here’s a good one from a company called Argyle Social about the when is best to post content (when people are listening rather than when you are at work!):
Content is King!
I now run many social media workshops for companies and one of the bits I find the most rewarding is working with them to come up with creative ideas and content for them to properly engage with their clients and potential customers (see www.sleepinglionworkshops.com).
There was a great Infographic recently on Mashable.com (probably my favorite website) on Understanding Viral Content Marketing (http://tinyurl.com/cc9bs35). Among other pearls of wisdom, it outlined Reasons We Share – namely:
1. It is absolutely hilarious
2. It is incredible or unbelievable
3. It is deeply emotional
4. It agrees with our worldview
5. It makes us stop and think
6. It isn’t covered by mainstream media
7. It will make someone smile
8. It is dramatic
9. It is embarrassing
10. It is provocative
The truth is that here, on my own blog, I’ve failed to commit the time and energy to work out a reason for being or a ‘strategy’ for content. So, I have decided it’s time to practise what I preach – 2012 is going to be my year!
Watch this space …………
Happy Christmas everyone.
