Archive for Social Media

Social Media Explained …..

I really enjoyed this post that was doing the rounds a few weeks ago on Facebook.

I decided to take it a little further, and now use the following in my training workshops.

Social Media Further Explained

www.sleepinglionworkshops.com

Social Media Trends for 2012

social mediaJust read a good post on TechCrunch.com on Key Social Media Trends To Look For in 2012. I was particularly pleased to see their point on big businesses having to finally wake up, and that simply setting up a Twitter account and Facebook page isn’t what it’s all about.

“The way corporate entities approach social media is shifting. Many companies realize that setting up Twitter, YouTube and Facebook accounts is not going to cut it as their social media strategy. Brands will need to seriously shift their perspective by treating social channels more like communication channels and less like an advertising channels in order to make a difference.”

Something I focus a lot on in my own Social Media sessions (sleepinglionworkshops.com).

Full article here

Infographics

I do love these Infographics. For someone like me who likes nothing better than some good old stats (mixed in with lovely graphs and pictures) they are perfect. Here’s a good one from a company called Argyle Social about the when is best to post content (when people are listening rather than when you are at work!):

 » Social Timing Insights Infographic | Argyle Social is on a mission to help marketers drive meaningful business outcomes through social media marketing.  Hundreds of small- and mid-sized businesses rely on our platform to power marketing campaigns on Twitter, Facebook, and LinkedIn.

Lion Quotes
“The lion and the calf shall lie down together but the calf won’t get much sleep.” Woody Allen
LinkedIn Company Page
Sleeping Lion on LinkedIn